Atlante
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Kionas Temptation: the new dimension of indulgence in Greek yoghurt
24 April 2025
The Greek yoghurt segment continues to expand, driven by rising demand for premium and indulgent options that blend sensory pleasure with wellbeing. In this dynamic context, 2025 welcomes a new addition set to make its mark: Kionas Temptation, the latest range from Kionas, celebrating indulgent flavours with a modern, mindful approach.
Created to meet the growing appetite for rich, satisfying yet balanced experiences, Kionas Temptation is more than just a new range – it’s an invitation to enjoy a moment of intense flavour without compromise.
Three patisserie-inspired flavours to enrich your assortment
A collection designed to differentiate retail assortments and attract discerning consumers, offering a sensory experience that goes beyond traditional Greek yoghurt. The new Kionas Temptation range features three dessert-inspired flavours, created to surprise with rich, layered combinations – ideal for those seeking more than a simple snack:
Sacher Torte
Evoking the iconic Viennese dessert with notes of dark chocolate and a fruity touch of apricot. Perfect for lovers of intense, refined flavours.
Coco Choco
Combining the freshness of coconut with the indulgence of chocolate, striking the perfect balance between sweetness and lightness.
Salted Caramel
A contemporary classic pairing the enveloping sweetness of caramel with a hint of saltiness, delivering a sophisticated taste experience.
Creamy, balanced, and surprising Greek yoghurt
Each Kionas Temptation flavour is made with 5% fat Greek yoghurt, delivering creaminess and roundness that elevate every flavour note. This carefully balanced formula is designed for today’s consumers, who seek indulgent moments that align with their focus on quality ingredients and nutritional value.
A launch designed to engage today’s consumers
Developed to enhance shelf appeal and meet evolving consumer trends, the range will be supported by an integrated communication strategy across the brand’s official social media channels. The aim: to build visibility, stimulate community engagement, and strengthen shelf impact, fostering a strong connection between the brand and its audience.
With Kionas Temptation, Atlante introduces a new concept of indulgence to the shelves – a Greek yoghurt range that combines taste, innovation, and wellbeing. This offering enriches our product portfolio and directly responds to emerging market trends, reinforcing Atlante’s role as a strategic partner in the advancement of Greek specialities.
Atlante: specialists in Greek specialities
The Greek yoghurt trend shows no signs of slowing: in 2024, the Italian market surpassed €457 million, recording double-digit growth in both value and volume. In this dynamic environment, Atlante stands out as a leader in the distribution of Greek specialities, offering a comprehensive range from Greek yoghurt and feta to distinctive products such as hummus and halloumi.
Thanks to deep-rooted partnerships in traditional production areas and a strategic approach that blends tradition and innovation, Atlante continues to deliver solutions that enrich partner assortments and meet evolving consumer needs. Kionas Temptation embodies this vision – a fusion of premium taste and nutritional innovation, designed to enhance product offerings and respond to emerging market dynamics.
